● live across Google · Meta · Yandex

Every campaign, every click,
traced back to a result.

We build and run paid campaigns across Google Ads, Meta, and Yandex, then wire GA4 and Tag Manager underneath so you can see exactly which ad paid for which conversion.

G
Google Ads
M
Meta
Я
Yandex
GA4
Conversion hub

// every ad platform fires a signal, GTM catches it, GA4 tells you what it was worth

01 · WHERE WE RUN ADS

One team, three ad platforms.

We plan, build, and manage campaigns natively on each platform, no generic cross-posting, no wasted spend on the wrong audience.

G

Google Ads

Search, Performance Max, YouTube, and Display, built around the keywords and audiences that actually convert for your business.

M

Meta Ads

Facebook and Instagram campaigns with creative testing and audience structures tuned to your funnel, not just reach.

Я

Yandex Direct

Campaign management for Russian-language and CIS markets, where Google and Meta reach falls short.

02 · HOW WE MEASURE IT

If it can't be measured, we don't count it as a result.

Google Tag Manager setup: every button, form, and purchase event fires a clean, de-duplicated tag.

GA4 conversion mapping: each ad platform's spend is tied to the specific conversion it produced.

Cross-platform attribution: see which channel is actually driving revenue, not just clicks.

Monthly reporting: plain-language readouts, not a raw export of numbers.

// event captured via GTM
gtag('event', 'purchase', {
  source: 'google_ads',
  campaign: 'spring_launch',
  value: 128.00,
  currency: 'USD'
});

// → routed to GA4 in real time
03 · HOW WE START

A fixed order, on purpose.

We track before we spend, so the first campaign already has clean data behind it.

01

Audit

We review your current setup (ad accounts, GA4, and Tag Manager) and tell you exactly what's missing.

02

Instrument

We install and test tracking first, so day-one campaign data is trustworthy.

03

Launch

Campaigns go live across the platforms that fit your audience, not all three by default.

04

Optimize

Weekly adjustments based on conversion data, with a monthly report you can actually read.

04 · START THE PARTNERSHIP

Tell us what you need. We'll draft the agreement live.

Fill this in and the mutual agreement on the right writes itself. Sign it, and we'll follow up within one business day to countersign.

✓ Agreement drafted. Opening your email client to send it to AdsLight for countersignature.

// LIVE MUTUAL AGREEMENT PREVIEW

This agreement is between [your company] ("Client") and AdsLight ("Agency").

Scope: Platform(s) to be confirmed, including tracking setup via Google Tag Manager and GA4.

Client need: to be described by client

Monthly budget: $1,000–5,000/mo

Term: 3-month initial term, renewing monthly, cancellable with 30 days' written notice by either party.

Agency: AdsLight (pre-signed)
Client: awaiting signature
Date:

Not sure what your ads are actually returning?

We'll audit your current tracking setup and tell you what it's missing, free, no commitment.

Get your free audit
05 · GOOD TO KNOW

Common questions before you sign anything.

Is there a minimum budget?

No fixed minimum, but campaigns under $1,000/mo rarely generate enough data for GA4 to attribute conversions reliably. We'll tell you honestly if your budget is too thin for a platform before we take it on.

What if I don't have GA4 or Tag Manager set up yet?

Most clients don't. Instrumentation is step two of our process, before any ad spend goes out, so the first campaign already has clean tracking behind it.

Can I cancel if it's not working?

Yes. Every agreement runs an initial 3-month term, then continues month to month, cancellable with 30 days' written notice.

Do you write the ad creative too?

We manage targeting, bidding, and tracking on every platform. Creative can be included or handled by your own team, we'll scope it during the audit.